Was in Hong Kong over the weekend and I bought a few of the local magazines. This ad campaign by Gap caught my eye and is worth sharing.
Each ad features an eastern personality with their western counterpart. Cuzzz Gap brings people together š Apparently the campaign aims to celebrate the freedom and liberation of China’s youth. Nice way to put it especially when you’re trying to tap into that market…
1) Entertainers: They need no introduction, Jolin Tsai & Usher.
Directors: Barry Levinson & Johnnie To
Photographers: Annie Leibovitz & Wing Shya
Environmentalists: Zhou Xun & Phillipe Costeau Jr
DJs: Diplo & Wordy
Bloggers: Wang Momo & Julia Frakes
Artists: Tristan Eaton & Ceilen Lau
Pretty cool people in this campaign.